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Global marketing management :

Additional authors: Buzzell, Robert D. -- (Robert Dow), -- 1933- | Quelch, John A. | Bartlett, Christopher A., -- 1943-
Edition statement:3rd ed. Published by : Addison-Wesley Pub. Co., (Reading, Mass. :) Physical details: x, 686 p. : ill. ; 23 cm. ISBN:0201539721.
Subject(s): Export marketing -- Management. | Export marketing -- Management -- Case studies.
Year: 1995
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Item type Current location Call number Status Date due Barcode
GU Main Campus
HF1416 .G56 1995 (Browse shelf) Available 18007261

Includes bibliographical references.

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Garissa University, P. O. Box 1801 - 70100, Tel. 011534414, Garissa - Kenya. Email: library@gau.ac.ke Website www.gau.ac.ke

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