Strategic management :
by Hill, Charles W. L.
Edition statement:12th Ed. Published by : South-Western Cengage Learning, (Australia ; | Mason, OH :) Physical details: v. 1 (various pagings) : col. ill. ; 27 cm. ISBN:9780538748568 (hbk.); 9781305502277.| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book (Long Loan)
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GU Main Campus | HD70.U5 H54 2017 (Browse shelf) | Available | 21009598 |
Includes bibliographical references and index.
This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. The appendix walks students through the case-analysis process, and explains key ratios that managers use to compare the performance of firms. The high-quality case study program contains 31 cases covering small, medium, and large companies from a large range of industries and nations. Featured cases in this edition include Tesla Motors, India's Tata Group, Sangamo's development of a gene editing cure for HIV, Skullcandy, Uber, Microsoft, Google, and Staples
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