Johnson, Gerry,

Exploring strategy / Gerry Johnson, Lancaster University Management School, Richard Whittington, Said Business School, University of Oxford, Kevan Scholes, Sheffield Business School, Duncan Angwin, Lancaster University, Patrick Regner, Stockholm School of Economics. - Eleventh Edition. - Harlow, England Pearson 2017 - xviii, 797 ill., includes index 27cm

Revised edition of the authors' Exploring strategy, [2014]

Includes bibliographical references and index.

Introducing strategy -- The strategic position -- Macro-environment analysis -- Industry and sector analysis -- Resources and capabilities -- Stakeholders and governance -- History and culture -- Commentary the strategy lenses -- Strategic choices -- Business strategy and models -- Corporate strategy and diversification -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and alliances -- Strategy in action -- Evaluating strategies -- Strategy development processes -- Organising and strategy -- Leadership and strategic change -- The practice of strategy -- Commentary on part iii strategy in action -- Case studies -- Glossary -- Index of names -- General index -- Acknowledgements.

9781292145174 (alk. paper) 9781292145129 (pbk.)

2016057300


Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

HD30.28 / .J648 2017

658.4/012

Garissa University, P. O. Box 1801 - 70100, Tel. 011534414, Garissa - Kenya. Email: library@gau.ac.ke Website www.gau.ac.ke

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